Arts Building, Riverside, CA 92507

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Music Marketing Bootcamp

with Lauren Spalding

Thursday, Nov. 9

Time: 2:00-3:20 p.m.

Location: Arts 157

Free and open to the public


The event is co-sponsored by the UCR Department of Music and the Florence Bayz Fund.


Questions: please email



Lauren A. Spalding is in year twenty of her career in the music industry where she started out as a publicity intern at Capitol Records the day after graduating high school. Since, her career has taken her through countless twists and turns, with the road ultimately leading to having her own music consulting company, The Spalding Company. As the one and only employee, she splits her time acting as Executive Director of FEMME HOUSE, the 501(c)(3) foundation she co-founded to create more equitable opportunity for women and gender-expansive folks in music; running the music program at W San Francisco; hosting radio shows and livestreams, facilitating panels, and creating safe spaces to address community building for BIPOC and LGBTQIA+ creatives, mental health, and the state of music industry culture; mentoring university students and aspiring creators as a part time lecturer at UCLA's Herb Alpert School of Music; and living her pre-teen Missy Elliot dreams as a songwriter and vocalist.



Free parking is available in Lot 1 Blue for this event. To reserve your free parking permit, follow these steps:

Step 1: Click on this link.

Step 2: Enter your license plate number. 

Step 3: If the plate is non-California, select the appropriate state for the plate.

Step 4: Click "Park." Your permit is now reserved!


If you have trouble reserving your permit through OffStreet, you may request assistance with using OffStreeet at the Lot 1 kiosk. Plan to arrive at least 30 minutes early if you require assistance. Please note that the Campus Drive West kiosk by Lot 1 does not sell parking permits.

For any other questions about event parking, please email between the hours of 8 a.m. and 4 p.m., Monday to Friday, and allow up to one business day to receive a response.

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